// INDEX
Case Studies & Writing
[09]Deep dives, build logs and case studies — how I design, build and ship software and self-hosted systems.
2025.08.22
How I used ChatGPT to code and deploy BongoCat.
Read → After BetterCast, I wanted to experiment with AI as my 'virtual CTO'. BongoCat was my first major project—an attempt to build a self-writing, self-optimising website—and along the way I learned how to direct ChatGPT to code, deploy, and stitch systems together.
2024.05.08
Implementing a Comprehensive Video Management System for Squash Courts
Read → A practical, cost-effective video system for six squash courts: always-on streaming, coach controls, internal hosting on Unraid, and clear paths to scale and secure.
2024.05.03
Upviral - Transforming the Campaign Creation Workflow at Upviral
Read → Upviral's campaign creation workflow by simplifying the user journey, implementing agile methodologies, and enhancing customer satisfaction, leading to significant business results.
2024.05.02
AdSoup - Revolutionising Multi-Channel CRM for Small Businesses in Asia
Read → Discover how AdSoup transformed multi-channel communication for small businesses in Asia by integrating WhatsApp, Facebook Messenger, Line, and more into a seamless CRM, enabling faster lead conversion and efficient sales pipeline management.
2024.05.02
Case study: BetterCast - A Journey from Vision to Reality
Read → BetterCast transformed virtual events, from its innovative solutions developed during COVID-19 to a successful acquisition in 2023. Learn about its tailored features, impactful strategy, and commitment to accessibility that reshaped the virtual events industry.
2024.05.01